Visier, the leading provider in the Enterprise for SaaS based People Analytics, seeks an experienced Director of Marketing, Mid-Markets to help us to make Visier the world’s leading people analytics solution in the mid-market. This is a unique opportunity for the ideal candidate to create and build something new — that spans from strategy to hands-on execution, positioning and demand generation — all within the environment of a well-funded and successful business.
We seek a well-rounded, experienced marketer with a passion for market-making, experimentation, and the desire to drive strong results. As part of a dedicated mid-market team, he or she will work alongside our mid-market sales team to define, capture, and optimize our mid-market strategy. The marketing director will collaborate with product and cross-functional marketing teams to attack new markets while working closely with the dedicated mid-market team to define our ideal customer and understand our buyer’s needs, purchasing process, competition, and how to best position Visier as a must-have solution in the space. Success will mean being comfortable with learning quickly through experimentation as you envision, pilot, execute, measure, and iterate.
A successful candidate will bring an entrepreneurial spirit and a desire to roll up their sleeves and get their hands dirty. She or he brings hands-on experience forecasting and managing a marketing budget, selecting and managing vendors, prioritizing and running multiple initiatives simultaneously and partnering with cross-functional peers to deliver campaigns and programs that deliver measurable results.